West Lake Longjing this then the problem is not brand-building is not building the brand,but did not build brands. Brand is a successful and effective brand, this brand represents a product, a quality and a trust. Besides, mists surround the peak of the mountains all the year round; the soil structure is very loose, and the soil is rather fertile, contributing to the dragon well tea bushes thick with leaves and deep-rooted.
West Lake Longjing tea brands are numerous, but no brand can give consumers a sense of trust and security, which is West Lake Longjing brand building errors, simply the brand as asymbol, but did not translate into assets. They grow green throughout the year. From the drooping willows sprout in the spring till autumn, the dragon well tea bushes keep sprouting.
West Lake Longjing tea farmers market business model is homegrown, small business and farmers, which means that each output of the tea farmers will be slightly different, leading to the West Lake Longjing difficult to standardize, control is very difficult. Therefore,the entry of fake Longjing will have nothing to fear. When being brewing in water, the fragrance of the dragon well tea soup is very rich and lasting, as aromatic as orchids.At the same time as the West Lake Longjing tea in the absence of standards makes a lot of tea quality standards. Many pesticide residues, etc., which greatly damaged the credibility of the West Lake Longjing. The dragon well tea soup is light green, clear and bright.
The dragon well tea dregs are tender green, and of uniform sizes, with each tea shoot floating upright in the water, looking true to life. The history of famous brand can no longer be representative of a famous product. Many farmers only immediate.
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